Online, small businesses are on a more equal footing with the big guys than in the brick and mortar world. Shoppers don't have to physically go to another place to view what the small business has to offer and it is often simpler to find a phone number, email address, and get a response back from a small business than it is from a large guy if there are questions or if your customer is searching for a very specific holiday gift request.
So on Cyber-Monday, even if you don't have an online store, you can bet that with the right keywords, people will be visiting your site, viewing your information, contacting you, and coming into your brick and mortar store to buy what they need for a perfect gift.
No comments:
Post a Comment