Some websites are set up to dazzle you. There is music, innovative graphics, wonderfully programmed flash components, and fancy navigation bars that change cursors and popup all sorts of surprises.
Unfortunately, unless you're selling a trip to the Northpole or an amusement park you may want to limit the dazzle components in lieu of a more serious business site.
Certainly you want a unique, up to date site but your main design components should not include a lot of flash. Flash can be a trial for older machines and browsers and it can make it difficult and impossible for search engines to crawl your site.
Then there are the components like music and video that automatically start and/or can't be turned off; minor or major annoyances depending where your customer is observing your site. Give your customers a choice of whether or not to play music or video and make sure the page has controls for each.
And, finally, navigation is so important and should never leave the customer guessing. You want your customer to be able to navigate your site without tripping in the aisle. This is an area where simplicity is best; leave your fancy programming for other page components.
Showing posts with label design. Show all posts
Showing posts with label design. Show all posts
Wednesday, January 5, 2011
Monday, October 4, 2010
Busy--ness
Have you ever visited a website and then was assaulted by an overload of information and links? You know the kind of site I'm talking about; tiny pictures everywhere surrounded by even tinier fonts.
There's gotta be a better way and, fortunately, there is. If you have a business that sells different items; the items can be categorized into links to individual pages. If, then, you need to categorize the items even further, they can be easily linked to sub-categorical pages.
You can follow the same strategy if you have a lot of information on different services or issues. The best way to handle this is a main menu that applies to all pages across the top of a page with sub menus running down the side on each sub-page.
Making your home page clean and organized with links to pages with tiered information relegated to different pages is the best way to prevent information overload to your customer.
There's gotta be a better way and, fortunately, there is. If you have a business that sells different items; the items can be categorized into links to individual pages. If, then, you need to categorize the items even further, they can be easily linked to sub-categorical pages.
You can follow the same strategy if you have a lot of information on different services or issues. The best way to handle this is a main menu that applies to all pages across the top of a page with sub menus running down the side on each sub-page.
Making your home page clean and organized with links to pages with tiered information relegated to different pages is the best way to prevent information overload to your customer.
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